• We are happy to call you during the auction and place bids on your behalf. To arrange phone bidding, please call Swann's bid department during business hours.

      (212) 254-4710 ext. 0
      Mon - Fri 10AM - 6PM

       

      Or, e-mail a list of lots with the sale number and your contact information to phonebids@swanngalleries.com. Be sure to include a phone number where we can reach you.

      Bids may also be submitted via fax. Send a list of lots with the sale number and your contact information to (212) 979-1017. You will receive a confirmation before the sale.
      Sale 2465 | Lot 24
      Estimate: $1,500 - $2,500
      • Click Image To Enlarge

      • Sale 2465 Lot 24

        BENJAMIN ALBERT STAHL.
        "She Turned a Wilderness Into Home." Study for John Hancock Life Insurance print advertisement campaign, 1949. Oil on canvas paper. 330x381 mm; 13x15 inches, framed to 23x25 inches. Not signed. Framed. Provenance: From the Collection of the Society of Illustrators.

        Estimate $1,500 - 2,500

        Stahl worked at McCann Erickson and art-directed the John Hancock Insurance advertising campaign, contributing this one design himself. The campaign, which commissioned major artists and illustrators in an effort to use "high art" in print ads to catch people's attention, was a huge success and won numerous awards. The ads ran for over a decade and were included in historical exhibitions around the country including the famous traveling "Faces of Freedom" show from 1962.


        Unsold

        Share