Dec 11, 2014 - Sale 2370

Sale 2370 - Lot 127

Price Realized: $ 2,000
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 1,500 - $ 2,500
(ADVERTISING)
A curated album with more than 90 advertising and architectural photographs, including modernist ads for coffee, tea, hats, perfume, purses, kitchen ware, batteries, and shoes, as well as interior shots of kitchens, executives, offices, opulent living rooms, studies, building exteriors, gas stations, and storefronts. Silver prints, each approximately 7x9 inches (17.8x22.9 cm.), or slightly smaller, and the reverse, a few with a Collens N.Y. credit and a numeric notation, in the negative, and many sheets with a red rule, in pencil, on mount recto; usually mounted 2 per page recto only, but the prints are occasionally overlapping; a few laid in at the rear. Small folio, leatherette with triple-bolt binding. 1930s