Mar 29, 2018 - Sale 2471

Sale 2471 - Lot 94

Price Realized: $ 750
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 800 - $ 1,200
(BEAUTY.) Group of 100 Valmor product labels and a promotional leaflet. Various sizes; minimal wear. Chicago, circa 1936-46

Additional Details

Valmor's line of products for African-American consumers included the Sweet Georgia Brown line (body powder, hair glower, "Lightning Fast Quick Brightener Cream"), the Madam Jones line (hot comb oil, "Hair Glow-Ene", "High Brown Hand Cream") and more. Unlike Madame Walker's competing company, Valmor was not a black-owned business.