(DESIGN MATTER HERBERT) Knoll 55 Knoll Associates and its O

Sale 2497 - Lot 93

Price Realized: $ 618

?Final Price Realized includes Buyer’s Premium added to Hammer Price

Estimate: $ 300 - $ 400

(DESIGN / MATTER, HERBERT.) Knoll 55, "Knoll Associates and its Overseas Branches Extend their Greetings at the New Year." Original oversized advertising proof, printed recto only, 9x12 inches, sheet, Signed in the plate. New York; et al: Knoll Associates, Inc., 1955

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Additional Details

Matter's expressive and precise type-centric advertisement with a highly stylized and elongated "55" (possibly hand-lettered) is strikingly similar to the now-iconic Knoll logo he designed. For more than 20 years, Swiss émigré and modernist designer/photographer Herbert Matter helped shape Knoll's visual language designing everything from logos to catalogs, posters to exhibitions and more.