Dec 04, 2014 - Sale 2369

Sale 2369 - Lot 370

Price Realized: $ 469
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 300 - $ 500
(SILENT FILM.) Souvenir of Publicity. "The Four Horsemen of the Apocalypse" Produced for the first time in Great Britain on Monday evening August 14th 1922 at the Palace Theatre, London. Fascinating album of assorted ephemera (largely photographs and newspaper clippings) related to the London debut of the "The Four Horsemen of the Apocalypse", all mounted on thick leaves, with a manuscript gilt-lettered title page. 4to, 360x250 mm, lacking covers; condition varies, some of the photos with hard creases and small edge loss, otherwise presents well. Apparently prepared for Marcus Loew. London, August 1922

Additional Details

The Four Horsemen was the top-earning film of 1921, and one of the highest-grossing silent films of all time. Marcus Loew was in London for the debut. In one article he appears to admit his initial dislike for the film, which he held until it became apparent how profitable it was.