Nov 08, 2012 - Sale 2293

Sale 2293 - Lot 62

Price Realized: $ 12,500
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 10,000 - $ 15,000
ADOLPHE MOURON CASSANDRE (1901-1968) CHATEAU DE LA ROCHE VASOUY. 1926.
75 1/2x50 1/4 inches, 191 3/4x127 1/2 cm. Hachard & Cie., Paris.
Condition B+ / B: restoration along vertical and horizontal folds; repaired tears and restoration in margins; abrasions in image.
Depicting a map, ocean liner and the elite pursuits enjoyed by the bourgeoisie on holiday, (tennis, champagne, cards and cocktails), Cassandre provides all the visual elements needed to convey the particulars of this hotel, which opened in 1926. The mixture of images and typography, with their lyrical and fanciful suggestions, take a similar form to the 'picture poem' collages of Devetsil, the Czech avant-garde group from the same era. One of Cassandre's earlier posters. This is the rare larger format. Mouron 191, Cassandre / Tokyo 15, Voyage p. 46.