?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 12,000 - $ 18,000
ADOLPHE MOURON CASSANDRE (1901-1968)
GRAND - SPORT LA CASQUETTE. 1925.
31½x23 inches, 80x59 cm. Hachard & Co., Paris. Condition A- / B+: minor restoration at edges and along horizontal fold; minor abrasions in image; slight bleaching in image. Framed.
One of the first fashion advertising posters to show the direct influence of Cubism with the figure's face and profile represented at the same time. The way the legibility and message are achieved, through a strict geometrical approach tempered with shimmering airbrush treatment around the solid colors, became the artist's signature for years. The vertical composition is completed by the elegant, hand-drawn, sans-serif lettering. This is the smaller of two sizes.
Mouron pl. 3, Cassandre / Suntory 5, Cassandre / Weill p. 11, Brown & Reinhold 7, Crouse p. 150.
