Apr 24 at 12:00 PM - Sale 2702 -

Sale 2702 - Lot 14

Estimate: $ 4,000 - $ 6,000

ALAN ROGERS (DATES UNKNOWN)

SAFETY / UNDERGROUND. 1930.

39¾x24¾ inches, 101x62¾ cm. The Broadway Press Ltd., [London].
Condition A-: minor repaired tears, creases and restoration at edges; repaired pin holes in corners.

A striking example of the "full influence of Modernism on poster art, with the use of bold geometric shapes and lettering as an integral part of the design" (Underground p. 69). "In the 1920s and 1930s the London Underground . . . came to epitomise all that was modern, progressive and civilised in twentieth-century urban society . . . design and commerce were brought together through applied art and technology" (London Transport p. 37).

Crouse p. 269.
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