Jan 23, 2014 - Sale 2337

Sale 2337 - Lot 197

Price Realized: $ 2,000
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 1,000 - $ 1,500
ARTHUR SARON SARNOFF.
"Learning to Live." Goauche and tempera on board. 756x1016 mm; 29 3/4x40 inches. Signed lower right. Scattered very light and unobtrusive soiling; corners with some creasing, heaviest to lower left.

Additional Details

Commercial artist Arthur Sarnoff was best known for his advertising campaigns including Karo Syrup, Dextrose, Lucky Strike, Coors, Camay, Sal Hepatica, Listerine, Impana, and Vick's Vapo Rub. This image is one of several illustrations Sarnoff created for a series of childrens' safety ads in the late 1960s.