May 25, 2017 - Sale 2449

Sale 2449 - Lot 155

Price Realized: $ 2,500
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 1,500 - $ 2,000
CHARLES KUHN (1903-1999) TELEPHONE INTERNATIONAL. 1930.
49 1/2x34 3/4 inches, 125 3/4x88 1/4 cm. Wolfsberg, Zurich.
Condition B+: repaired tears at edges, some affecting image; creases and scuffing at edges and in image. Mounted on card. Framed.
Trained as an apprentice in the Wolfsberg printing plant, Kuhn went on to open his own graphic design studio. He was very active during the 1940s and won several awards for his work, including this campaign for the Swiss Telephone Company. This simple, direct form of visual communication is built around a photomontage of a hand with a telephone superimposed over a stylized map of Europe, on which the ear-piece is connected to major European cities by red lines. Werbestil p. 159, Fundacion Barrie no. 44.