May 05, 2003 - Sale 1970

Sale 1970 - Lot 68

Unsold
Estimate: $ 1,500 - $ 2,000
E. MCKNIGHT KAUFFER OUTPOSTS OF BRITAIN. 1937. Two posters.
20x25 inches.
Condition varies, generally B+: creases in margins and image. One poster is linen-mounted, the other is paper..
Kauffer met Sir Stephen Tallents in the late 1920's while the latter was secretary of the Empire Marketing Board. When it closed in 1933, Tallents moved to Britain's General Post Office where he was the first person in England to be given the title of "public relations officer". In this new position he continued to ask the best available graphic designers to work for him. In 1937 Kauffer did six posters for him, including a series of four called Outposts of Britain, to illustrate that the G. P. O. could reach anywhere in the country no matter how isolated. Kauffer uses a graphic frame of primarily black and blue, in which he integrates black and white pictures. Kauffer, p. 132.