May 07, 2015 - Sale 2382

Sale 2382 - Lot 138

Price Realized: $ 1,170
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 1,200 - $ 1,800
EDWARD MCKNIGHT KAUFFER (1890-1954) GILBEY'S INVALID PORT. 1933.
10x20 inches, 25 1/2x50 3/4 cm. W & A Gilbey, Ltd, London.
Condition A: minor creases at edges. Paper.
In 1933, Kauffer designed seven point-of-purchase posters for Gilbey's, the wine and liquor distributor. All but one were in this horizontal format. They were each achieved using Kauffer's innate graphic genius, and represent the pinnacle of Art Deco design in the commercial field. They combined exceptional typography and imagery, some leaning more heavily one way than the other. Kauffer 174.