May 13, 2013 - Sale 2314

Sale 2314 - Lot 215

Price Realized: $ 480
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 500 - $ 750
EMIL RUDER (1914-1970) UNGEGENSTÄNDLICHE PHOTOGRAPHIE. 1960.
49 3/4x34 3/4 inches, 126 1/2x88 1/4 cm. Buchdruckerei VSK, [Basel.]
Condition B+: staining from glue in left image and across central image where sheets are adjoined; creases in margins and image; pin holes in corners. Two-sheets. Paper.
Ruder was first and foremost a typographer, in which role he both designed and taught, often working together with Armin Hoffmann. From 1965-1970 he was the director of Kunstgewerbe Museum in Basel. A major proponent of the "Swiss Style," he advocated for typography to be clear, concise and to "convey information in writing," which he did via a rational approach by employing sans-serif typography within grids and symmetrical layouts. His writings and teaching went on to influence not only Swiss designers but international designers as well. Swiss Graphic Design p. 219.