Apr 24, 2025 - Sale 2702

Sale 2702 - Lot 77

Unsold
Estimate: $ 2,000 - $ 3,000

FRANCIS BERNARD (1900-1979)

GAZ / CUIT - CHAUFFE - GLACE. 1928.


62x46¼ inches, 157½x117½ cm. Paul Martial, Paris.
Condition B+: repaired tears, small replaced losses, creases and restoration in margins and along vertical and horizontal folds; small replaced loss in lower right corner; minor creases and abrasions in image.

This poster was the focus of the French exhibit at the 1928 Advertising Art Exhibition in Munich. One of the masterpieces of French Art Deco poster style, it is a perfect symbolic image and an ingenious use of the airbrush technique. Throughout his artistic life Francis Bernard worked for the Salon des Arts Ménagers as well as many other major companies such as Nicolas and Black & Decker.

Modern Poster 184, Weill 370, Mechanical Age fig. 3.5, Affiche Art Deco p. 180, Kery p. 13, MoMA 235.1987, Affiches Art Deco p. 13.