FREDERICK C. HERRICK (1887-1970) R • M • S • P / NEW YORK SERVICE. Circa 1921.
39 3/4x24 1/2 inches, 101x62 cm. Sanders Phillips and Co., London.
Condition B+: repaired tears and creases in margins, some affecting image; abrasions in image.
Almost all of Herrick's posters are marked by an elegant Art Deco stylization, and indeed he was the only British artist to participate in the famed 1925 Parisian Exposition Internationales des Arts Decoratifs et Industriels Modernes. In addition to designing posters, he was also in charge of the Baynard Press in London. Herrick designed posters for a variety of clients including the London Underground, the Empire Marketing Board, RMSP (Royal Mail Steamship Packet), The Royal Mail Line and The Anchor Line. Herrick designed several images for the RMSP company, each one a masterful Art Deco design. The RMSP became the world's largest shipping line in 1927 when it bought the White Star Line. They were later dissolved on account of financial improprieties in 1931, and reestablished as the Royal Mail Line in 1932. This is one of Herrick's rarest posters - we cannot find an auction record within the last 25 years.