Apr 21, 2005 - Sale 2039

Sale 2039 - Lot 83

Price Realized: $ 7,475
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 6,000 - $ 9,000
HERBERT MATTER (1907-1984) PKZ. 1928.
51/361/2 inches. Wolfsberg, Zurich.
Condition A-: repaired tears in margins. Matted and framed.
Herbert Matter, although primarily recognized for his photomontage travel posters, had a very strong artistic background. From 1928 to 1932, as a student in Paris at the Academie Moderne, he was taught by Ozenfant and Ferdnand Leger, and he also worked with A. M. Cassandre. It was during these years that PKZ, who were always seeking out talented new designers to promote their company, commissioned him to design a poster. Matter here shows off his facility with design and cubism. The way the space is organized, the ways the colors are handled and the geometrical, angular, eye-catching image shows that the youthful artist has fully assimilated the lessons of his mentors. This is Herbert Matter's first poster.