Feb 25, 2016 - Sale 2406

Sale 2406 - Lot 54

Price Realized: $ 8,750
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 8,000 - $ 12,000
Billboard. Silver print, 9 1/4x6 3/4 inches (23.5x17.1 cm.), with Rössler's signature, date, and the notation Paris, in pencil, on verso. 1928

Additional Details

From Zbynek Primus, Prague; to a Private Collector.

Jaroslav Rössler was a pioneering Czech avant-garde photographer and a member of the Czech Association of Avant-Garde Artists known as Devetsil. From 1917 to 1920 Rössler studied with the renowned photographer František Drtikol and worked as a lab technician at his studio. At the age of 21, he began a fruitful collaboration with the designer and art theoretician Karel Teige.

Rossler's early photographic works were influenced by Cubism and Futurism. In 1927, he and his wife Gertruda Fischerová moved to Paris, where he worked on commissions for renowned companies such as Michelin and Shell. In this photographic composition, Rossler positions the billboard as a massive modernist object in which the numbers signify open-ended graphic representations.