May 10, 2012 - Sale 2278

Sale 2278 - Lot 156

Price Realized: $ 2,880
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 2,500 - $ 3,500
JEAN MICHEL FOLON (1934-2005) LETTERA 32 / OLIVETTI PER TUTTI. 1968.
26 3/4x39 1/4 inches, 68x99 3/4 cm.
Condition B+: loss in left image; abrasions and minor staining along bottom edge and in image. Paper.
Folon attended architecture school but abandoned that career in the 1960s and moved to New York and later to Paris to work on his art. He quickly distinguished himself as a talented illustrator and was known for watercolor paintings that featured wide gradations of color and recurring symbolic figures with simple outlines. He began working for Olivetti in 1967, a relationship that resulted in several posters, a calendar and a six and a half ton mural in London's Waterloo Station (1975). This poster, his second for the company, has only appeared in red. This white image is a previously unknown variant.