JOHN HELD, JR. (1889-1958) THE ENCHANTED ISLE / MARTHA'S VINEYARD. 1934. 41x28 inches, 105x71 cm. Plampin Litho. Co., New York. Condition B+: repaired tears and restoration in margins and corners; repaired tear through bottom margin affecting text. "In 1924 [The New Haven Railroad] commissioned New York City artist John Held, Jr., to design a series of posters selling New England resorts and vacations . . . Held, a well known delineator of eastern establishment culture whose Vanity Fair and Life magazine illustrations and cartoons introduced two of the era's defining caricatures--the happy-go-lucky flapper and her straw-hatted guy, Joe College-- proved a prescient choice. His New Haven designs talked to the new, jazzy cultural elite" (Zega p. 63).
