May 09, 2024 - Sale 2668

Sale 2668 - Lot 77

Unsold
Estimate: $ 1,500 - $ 2,000

JOSEPH BRUNO MORAN (1874-1952)

EAT MORE FRUIT AND KEEP FIT. Circa 1920s-30s.


29¾x20 inches, 75½x50¾ cm. New Zealand.
Condition B+: replaced bottom left corner; repaired tears, creases and restoration at edges and along unobtrusive vertical and horizontal folds; top and bottom margins slightly trimmed.

One of a series from an advertising campaign in New Zealand. Another example by the artist shows a small female figure sitting below a lemon tree, holding a giant glass of lemonade.