Aug 04, 2022 - Sale 2612

Sale 2612 - Lot 40

Price Realized: $ 780
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 800 - $ 1,200

JOSEPH C. LEYENDECKER (1874-1951)

ORDER COAL NOW / UNITED STATES FUEL ADMINISTRATION. 1918.


29 1/2x19 3/4 inches, 75x50 1/4 cm. Edwards and Deutsch Litho Co., Chicago.
Condition A-: minor repaired tears at edges.

Originally painted in oils, Leyendecker produced this poster for the Division of Pictorial Publicity, which passed their designs on to government departments, in this case the U.S. Fuel Administration, free of charge. In commenting on this piece, The Poster magazine declared, "this virile poster . . . is one of the best that have had their origins in the war." Rawls p. 8, DFP-I 285, IWM I 40, Darracott 29, Keay p. 70, Theofiles 89.