LEONETTO CAPPIELLO (1875-1942) CHARBON CHIMIQUE RUBAUDO. 1903. 52 7/8x39 3/4 inches. P. Vercasson & Cie., Paris. Condition B+: repaired tears, creases and abrasions in margins and image; restoration along vertical and horizontal folds. "This poster, all in cozy warm colors . . . is a textbook example of a graphically rewarding manner of dealing with a visually drab product. To observe the lady of the house preferring to light the briquette herself rather than allowing the domestic help to handle the chore informs us instantly that the product is safe and a pleasure to work with. Their casual handling of the coal substitute in immaculate clothing attests to its cleanliness and the warm red creates a comfy atmosphere that envelops the scene" (Rennert / Cappiello p. 62). Rennert / Cappiello 41, Wine Spectator 209.
