Apr 21, 2005 - Sale 2039

Sale 2039 - Lot 164

Price Realized: $ 978
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 1,000 - $ 1,500
LOWELL HERERO DEL MONTE SAFARI SALE. Group of 5 posters.
Sizes vary, approximately 24x35 inches.
Condition varies, generally B+: tears in margins; tape stains on verso. Paper.
The American advertising world in the 1960s and 1970s welcomed illustrators. Some of the most creative poster artists in the world were commissioned during those years, including Raymond Savignac, André François, Tomi Ungerer and Ronald Searle. This series of posters compares favorably with the work of the above-mentioned artists. The images of the comical colonial explorer facing various wild animals are humorous and properly capture the exotic nature of the canned fruits being advertised. The bright colors combine with the images to create a very good campaign.