May 07, 2015 - Sale 2382

Sale 2382 - Lot 47

Price Realized: $ 11,250
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 10,000 - $ 15,000
MAX BILL (1908-1994) WOHNBEDARF. 1932.
50x35 1/2 inches, 127x90 1/4 cm.
Condition B+: repaired tears, restored losses, abrasions and overpainting in margins; creases in margins and image.
"Wohnbedarf was not only a retailer of home furnishings, but a proselytizing force for Modernist design in Switzerland . . . it aimed to make make available to the public the best of Swiss and international Modernist design . . . [Max Bill] designed the company's logo, its stationary and advertising material" (Modernism p. 246). Bill used photographs of himself and his wife in this design. Fotoplakate 67, Modernism 166, Berman / Juan March p. 104.