?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 1,500 - $ 2,000
NIKLAUS STOECKLIN (1896-1982) PKZ / BURGER - KEHL & CO. 1923. 50 1/2x35 1/4 inches, 128 1/4x89 1/2 cm. Wolfsberg, Zurich. Condition B+: repaired tears, minor losses and creases in margins, some slightly affecting image; tape in right margin. PKZ is a men's clothing store founded in Zürich in 1881 by Paul Kehl (PKZ stands for Paul Kehl Zürich). When Kehl died in 1910, Karl Burger bought the company and it has remained in that family ever since. After 120 years, it is still one of the most important and dynamic clothiers in Switzerland, with branches all over the country. Much of its renown and longevity can be attributed to an almost century-long dedication to creative poster advertising. They commissioned their first poster in 1908 from Ludwig Hohlwein, and continued hiring the best artists, now boasting an impressive roster of the "who's who" of great Swiss graphic designers. One of the founding fathers of the Swiss poster school, Stoecklin played with geometry, Surrealism and Hyperrealism throughout his career, always with great success. This is the first of two posters Stoecklin designed for PKZ, the second one was in 1934. Stoecklin 26, Weill 451.
