May 13, 2021 - Sale 2568

Sale 2568 - Lot 359

Price Realized: $ 750
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 800 - $ 1,200

PAUL RAND (1914-1996)

UCLA EXTENSION / WINTER QUARTER. 1990.


34x24 inches, 86 1/2x61 cm.
Condition A: hinged to mount. Paper. Framed.

The University of California, Los Angeles was one of Rand's favorite clients. As he put it, "I do the job and they accept it." This gave him freedom to play with minimal, visual puns, as seen here, in which the Winter term at the school's Higher Education annex is announced with snow on fruit and a leaf. Paul Rand p. 211.