PLINIO CODOGNATO (1878-1940) SALVATORE CASTELLI / TRASPORTI AERIE E TERRESTRI. 1934. 55x38 3/4 inches, 139 3/4x98 1/2 cm. Parini Vanoni & C., Milan. Condition A-: minor repaired tears, creases and abrasions along vertical and horizontal folds. After early training as a painter, Codognato dedicated himself to advertising illustration. He became a leading Italian poster designer whose career and style spanned from Art Nouveau to Art Deco. In all, he produced over one hundred and fifty posters, creating images for many of the most prominent Italian companies including Campari, Cinzano, Fiat, and Pirelli. His oeuvre encompassed humorous images, comparable to works by Cappiello and Mauzan, to near-Futurist images of speeding cars and majestic automobiles. Here, using a rudimentary map, prominent landmarks and speeding planes, trains, trucks and ships, he compellingly depicts the swift and direct action achieved by this shipping company. L'Histoire de l'Aviation p. 119.
