Feb 08, 2011 - Sale 2236

Sale 2236 - Lot 22

Price Realized: $ 4,800
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 5,000 - $ 7,500
ROGER BRODERS (1883-1953) LE MONT-BLANC / CHAMONIX. Circa 1924.
39 1/4x27 3/4 inches, 100x70 1/2 cm. F. Champenois, Paris.
Condition A-: minor creasing at edges. Matted and framed.
This is one of Broders' earlier travel posters, as he started designing them in earnest in 1922. Here, for the exclusive French Alpine town, Broders employs his effective and distinctive approach to design. He uses three distinct graphic areas to create a formidable sense of depth perception: "The foreground, his view point . . . practically always appearing at the bottom of the poster, rises above the middle distance, thus allowing for depth of field. Trees are added to increase these effects of perspective -- a technique he uses in masterly fashion. The foreground is almost always done in dark hues which serves to enhance and draw the attention of the viewer to the center," where Broders depicts a town or a village, in a lighter shade. "The background . . . represents the mountains, which draws upwards the gaze of the viewer" (Perry / Broders p.11). Perry / Broders 59, Broders p. 70, Hillion p. 217.