Nov 19, 2015 - Sale 2399

Sale 2399 - Lot 35

Price Realized: $ 3,250
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 2,000 - $ 3,000
SERGEY IGUMNOV (1900-1942) SOVIET ARMENIA. 1935.
35 1/2x24 1/2 inches, 90 1/4x62 1/4 cm. Intourist, [USSR.]
Condition A-: minor creases in margins and image; minor skinning in corners and margins; tape on verso. Paper.
Intourist rightfully understood that the prevailing European artistic trend of Art Deco design would be more appealing to potential tourists than Social Realism. "The image of Soviet Armenia communicated here is a glamorous and varied one. The train and the car in the foreground boast the advanced modern machinery of the period, and the high railway bridge is an example of Soviet engineering skills. The beauty of the country's natural landscape is shown in the background. The poster creates an image of glamorous tourism, and is similar to travel posters produced in western Europe at the time" (Victoria & Albert Museum, vam.ac.uk). This is the English version. Intourist pl. 29 (var), Tourism p. 113, Crouse p. 303 (var), Affiches Art Deco p. 111.