Jan 26, 2017 - Sale 2435

Sale 2435 - Lot 18

Price Realized: $ 585
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 700 - $ 1,000
SIDNEY RANSOM (SIGNED MOSNAR YENDIS, DATES UNKNOWN) THE POSTER / AN ILLUSTRATED MONTHLY CHRONICLE. 1898.
29 1/4x19 1/4 inches, 74 1/4x49 cm. David Allen & Sons, Ltd., Harrow.
Condition A-: minor repaired tears at edges; minor creases along horizontal folds. Framed. Unexamined out of frame.
The spread of postermania around the world was helped by a proliferation of magazines and journals dedicated to the art form. These magazines sprung up in England, The United States, Germany and in other countries. This poster for the eponymously named British magazine cleverly, humorously and self referentially, evokes the appeal of posters as one character removes himself from his hoarding to gaze admiringly at another poster of a woman. The periodical itself was an informative, revealing and sometimes (unintentionally) humorous magazine offering an insight into the artists, dealers, techniques and style of the era. Mosnar Yendis is really Sidney Ransom (with his name spelled backwards), who designed a number of British theatrical posters. DFP-I 145, Affiche Anglaise np, Weill p. 55, Art Nouveau p. 186.