May 08, 2006 - Sale 2079

Sale 2079 - Lot 159

Price Realized: $ 1,495
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 1,500 - $ 2,000
STERNE STEVENS & E. ADYNS CHEVROLET. Circa 1930.
49 1/4x34 3/8 inches. J. E. Goossens, Brussels.
Condition B+: vertical fold; restoration in margins; repaired tear through lower right corner, affecting signature.
A striking image for Chevrolet trucks built around a brilliant concept. The truck itself is not the main subject in the poster, rather the viewer is shown the large amount of grain the truck can carry. The massive wall of grain occupies most of the poster, its bright yellow color catches the viewer's eye which is drawn down to the single word, Chevrolet. With such a powerful and efficient image, no additional text is necessary.