Dec 20, 2006 - Sale 2099

Sale 2099 - Lot 90

Price Realized: $ 3,360
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 2,000 - $ 3,000
ULPIANO CHECA (1860-1916) L'ANDALOUSIE AU TEMPS DES MAURES. 1900.
52x139 5/8 inches. Le Mercier, Paris.
Condition B+: minor tears, creases and restored losses in margins. Four sheets.
The organization that was responsible for mounting the exhibition had their offices on the Boulevard Hausmann, one of the most expensive locations in Paris. They took their business seriously and spent a great deal on advertising. In all, they commissioned Eugene Grasset, Henri Achille Zo, Jules Cheret, Alphonse Dinet and Alexandre Lunois to design posters promoting the attraction. They also commissioned this spectacular, previously unrecorded poster, by an artist whose name is illegible. It represents an exciting Moorish fantasia, with galloping horsemen in exotic garb, firing their rifles as they ride across the desert. As such exuberant North African celebrations were not part of the exhibit, the poster merely serves to show how the artists commissioned were given almost complete freedom in choosing what to illustrate. The poster is also very unusual because of its elongated format. Similarly sized posters were often used by circuses and by Buffalo Bill to promote shows, which suggests that this image was intended to be hung on the hoardings around the exhibition itself.