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Sale 2506 Lot 286A
(NEW YORK--GARMENT INDUSTRY)
Binder entitled The Daroff Story, with 40 oversized photographs of The Daroff/Botany 500 Apparel Company.
A visual narrative of this iconic brand name's sartorial sway during the halcyon period when the garment industry was proudly based in New York City. The photographs were shot by an accomplished but unidentified commercial photographer whose skilled use of light renders the day-to-day operation and divisions of the company in stunning detail. Includes laborers stitching, decating, refinishing, drying, and piecing goods, as well as handworkers, pocketmakers, hand undercollar basting, machine pressing, the fitting dept., and more. Silver prints, the images measuring 14x20 inches (35.6x50.8 cm.), each with a caption in the negative. Oblong folio, gilt-lettered leatherette; 3-ring binding; the photographs are each set into plastic sleeves. Circa 1947
Estimate $3,000 - 4,500
The Botany 500 company was a distinguished luxe brand associated with Hollywood and TV. Their sharp suits were worn by a host of male celebrities on game shows, sitcoms, detective programs, and dramas, and boasted Dick Van Dyke (Rob Petrie), Don Adams (Maxwell Smart), and Mike Connors (Mannix) among its stars; it was also featured in the credits of other popular programs, like The Odd Couple, Mission: Impossible, and The Mary Tyler Moore Show.