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    Sale 2510 | Lot 85
    Price Realized: $938With Buyer's Premium
    Show Hammer Price
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    • Sale 2510 Lot 85

      39 1/4x24 1/4 inches, 99 3/4x61 1/2 cm. Waterlow & Sons Ltd., London.
      Condition A: minor creases in image. Framed.
      In the 1930s, Frank Pick (the CEO of the London Passenger Transport Board) decided to use the Charing Cross Station ticket hall as an exhibitions space. Kauffer designed a large photographic mural for the area, and "Pick also commissioned him to design posters and car-cards publicizing the new exhibition centre" (Kauffer p. 66). Accomplished in the New Typography style, this was also one of Kauffer's earliest uses of photomontage in a poster for the London Underground. rare. Kauffer 213.

      Estimate $1,000 - 1,500

      Price Realized (with Buyer's Premium) $938