104 East 25th Street, New York, NY 10010  | 
(212) 254-4710  |  Mon - Fri, 10AM - 6PM
Follow Us:
  • We are happy to call you during the auction and place bids on your behalf. To arrange phone bidding, please call Swann's bid department during business hours.

    (212) 254-4710 ext. 0
    Mon - Fri 10AM - 6PM


    Or, e-mail a list of lots with the sale number and your contact information to phonebids@swanngalleries.com. Be sure to include a phone number where we can reach you.

    Bids may also be submitted via fax. Send a list of lots with the sale number and your contact information to (212) 979-1017. You will receive a confirmation before the sale.

    Sale 2524 | Lot 182
    Estimate: $10,000 - $15,000
    • Click Image To Enlarge

    • Sale 2524 Lot 182

      39 3/4x26 1/2 inches, 101x67 1/4 cm. Latham Litho. & Printing Co., Long Island City, New York.
      Condition B / B+: repaired tear from top edge into image; restoration along horizontal creases in margins and through image; small replaced losses in margins.
      The New York Central Lines began using posters as advertisements in 1925. This poster was the second one they ever issued. It is "a powerfully evocative depiction of California's distinctive golden hills aglow in sunset hues" (Zega p. 68). This "Western wanderlust" became a major theme in the posters of all different rail lines, in which the paradise that was California was used to sell train tickets. Brubaker "was well known for his 'color harmony and tone quality.' A California resident who was best known for his interpretation of California subjects, his work was often included in the New York Art Directors Club's annual exhibition" (ibid). Zega 87, Southern California 8.

      Estimate $10,000 - 15,000