Feb 21, 2019 - Sale 2499

Sale 2499 - Lot 294

Estimate: $ 1,200 - $ 1,800
Collection with 92 photographs depicting die-cut advertising and montaged point-of-purchase displays, primarily promoting an array of ice cream products.
With graphic displays featuring inviting marketing slogans surrounded by sundaes and scoops. Also present are a handful of advertisements for other comestibles, bevarages, and household goods. Silver prints, the images measuring 8x10 inches (20.3x25.4 cm.), and the reverse, each with The Weiller Co. credit, inventory number, and some with dimensions and captions in the negative. 1950s

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