ANDRÉ FRANÇOIS (1915-2005) KODAK / POUR LA PHOTO EN COULEURS. 1957. 50 1/4x35 1/2 inches, 127 1/2x90 1/4 cm. Wolfsberg, Zurich. Condition A-: small replaced loss at upper left edge; minor restoration and darkening at edges. Born André Farkas in a province that is now Romania, François made his name as a children's book illustrator in France and the U.S. Beginning in the 1950s, he created illustrations for adult publications, and became famous for his posters advertising companies such as Kodak, Citroën and Gilette. His designs for magazines such as The New Yorker, Graphics and Punch, and work with various newspapers brought him international recognition. François' playful, sketchy, and clever style is apparent in this Kodak ad for color photography. Graphis 76, March 1 1958, p. 23.
