Dec 17, 2008 - Sale 2167

Sale 2167 - Lot 57

Price Realized: $ 11,400
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 10,000 - $ 15,000
AUGUSTE ROUBILLE (1872-1955) SPRATT'S PATENT LTD. Ca. 1909.
61x45 inches. Lemercier, Paris.
Condition B / B+: restored loss in bottom right corner; expertly replaced upper and right margins; repaired tears in margins and image; restoration along vertical and horizontal folds. Framed.
Roubille was an illustrator for many of Paris' turn-of-the-century magazines and a key member of the Salon des Humoristes. His signature style with bright, flat colors, broad outlining and a great sense of caricature is unique and instantly recognizable. He only designed a few posters, which is unfortunate, as his style lends itself marvelously to their large format. Here, in an unabashed paean to Steinlen's Clinique Cheron, he depicts a woman surrounded by her dogs at which she is gazing lovingly. Roubille creates a powerful diagonal using the woman's arms, which he reinforces with the direction of the dog's stares. Following this diagonal the viewer's eyes are effectively and effortlessly drawn to the subject of the poster, held aloft in the woman's hand, a dog biscuit. That the woman has a chicken on her head is no joke, although it is funny. Spratt's did not just produce dog biscuits, but also pet food for poultry as well. DFP-II 765, Maitres 1900 p. 71, Gold 20.