Nov 18, 2009 - Sale 2196

Sale 2196 - Lot 6

Price Realized: $ 5,040
?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 3,000 - $ 4,000
JAMES NORTHFIELD (1888-1973) AUSTRALIA. Circa 1935.
39x25 inches, 100x63 cm.
Condition B / B+: repaired tears and sharp creases in margins and image; restored losses in bottom corners; slightly trimmed margins.
a previously undocumented variant of northfield's famous poster. it differs from the standard version in its color, typography and background details. "One of ANTA's [Australia National Tourist Association] first actions was to commission a series of promotional posters from Northfield, Trompf and Sellheim, bringing their work to an international as well as national audience. These images, intended for display around the world but largely targeted at countries in the British Empire and the United States, celebrated Australia's 'unique' attractions, presenting colorful images of land and seascapes, flora and fauna and attractive people enjoying outdoor pursuits in the glorious weather. With the word AUSTRALIA printed across the top or bottom of each sheet, the posters served as a visual lexicon of Australian national identity" (Northfield p. 10). This poster depicts a King Parrot, an Eastern Rosella, Major Mitchell Cockatoos and a Sulfur-Crested Cockatoo. Northfield cover and p. 30 (var).