?Final Price Realized includes Buyer’s Premium added to Hammer Price
Estimate: $ 800 - $ 1,200
P. SOULOUMIAC (DATES UNKNOWN) PUBLICITÉ / ORIENT OFFICE. 1930. 49x36 1/2 inches, 124 1/2x92 3/4 cm. Richat Fres, Beirut. Condition B / B+: restored losses in margins; restoration and restored losses along vertical and horizontal folds. A poster for one of the first, but no longer extant advertising agencies in Lebanon. While the artist is unknown, F. Pharaon was one of the pioneers of modern advertising in the country. The simple image, in only two colors, is accomplished in a pure Art Deco style.
